How to get 10 million young people reading. The story behind Hooked.

by Wijbrand Schaap
24 April 201730 March 2022
4 min read
For members only, INTERNET, LITERARY, MEDIA, PREMIUM

Iets is flink aan het veranderen in de wereld van de literatuur. Bibliotheken sluiten of veranderen in flexplekken voor arme zzp'ers. De verkochte oplage van een gemiddelde succesroman blijft in vier cijfers steken. Jongeren kijken geen tv meer, luisteren niet naar de radio, maar maken zelf hun eigen goed bekeken en ruim betaalde films op YouTube. Of ze zitten de hele dag op Snapchat. En daar zijn ze tamelijk onbereikbaar voor mensen die geld aan hen willen verdienen, of die hen nuttige informat...

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Tags:figures money gender youth online write TV youtube self-employed workers

Wijbrand Schaap

Cultural journalist since 1996. Worked as theatre critic, columnist and reporter for Algemeen Dagblad, Utrechts Nieuwsblad, Rotterdams Dagblad, Parool and regional newspapers through Associated Press Services. Interviews for TheaterMaker, Theatererkrant Magazine, Ons Erfdeel, Boekman. Podcast maker, likes to experiment with new media. Culture Press is called the brainchild I gave birth to in 2009. Life partner of Suzanne Brink roommate of Edje, Fonzie and Rufus. Search and find me on Mastodon.View Author posts

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English (UK)