Fortunately, there is quite a time difference between Santa Monica and Amsterdam, but for a moment there was considerable confusion looming when the organisers of the three-day Harmony Festival believed they could reserve the hashtag #hf10 for themselves.
However, since the first twitters, yesterday, things have been quiet in California, as they have discovered that Holland Rulez where trending topics are concerned. Not only #TK2010 has stunned the world, or #joran stunned the world. The megafestival in the Bay Area has had to abandon its hashtag ideas as the Holland Festival causes disruption. After all, the tweets surrounding the Holland Festival have been carrying the 'hashtag' #hf10 since 31 May, and as a result, the average American festival-goer will see strange tweets, and start doubting his or her sanity, despite the fact that no smoking, drinking, blowing and cool-boxing is allowed at the Harmony Festival. For three days. See if we keep it up.