We already noticed it in the daily twitter stream: when it comes to book reviews on twitter, the 'low' genres (at least according to connoisseurs) dominate the charts: fantasy, diaries of disease sufferers, 'regional work', howto's and erotica. No news, you may say, but there is more to it.
For some, social media seemed to be the solution for how companies could market their wares. You sell something to one person, and that person passes on their good experiences to their social network. That way, you could influence a lot of people with relatively little effort. Not so. Friend networks on facebook are hardly interested in each other's tastes....
A wheel cannot be invented often enough. After all, someday something truly new will emerge. In marketing land, this is pretty much the constitution. That is why it is so moving to see how
While 2010 was still the year of PVV positions on culture that were suddenly shared by other parties ("we are abolishing art subsidies"), the year 2011 fell under their implementation. What was striking was the ease with which regional and local administrators also wielded this same machete, as PVV spokesperson Bosma did not fail to testify. For instance, in the municipality of Almelo, 30 % went àff from...
There will definitely be no investigation into a corporatisation of the Van Abbemuseum in Eindhoven. According to the proposal, a council majority wants to have the opportunities to earn more money and save on expenses investigated. A political party earlier suggested that many more visitors and revenue could be brought in with a less elitist programme. At the Money Museum in Utrecht
An alternative scene for classical events outside the ice palaces of classical music is growing. Last month, you could 'classical clubbing' at the Yellow Lounge at the Westergasfabriek venue. The club was sold out, indeed with a large
A Belgian professor was good enough to compare the own revenues by venues from the US, the UK and Belgium; in all three countries, the companies raise about 42% of their budgets themselves. The innovation professor also reiterated that research shows that investing in culture contributes to economic prosperity ... a wisdom that ...
Positive news to start with: in The Hague, the municipality is doubling photographer/filmmaker Anton Corbijn's contribution to his youth culture fund Haagse Bluf by €75,000. Corbijn explicitly told the fund not to interfere in the subsidised cultural sector. So compensation for the cuts need not be expected. In Arnhem, the alderman is satisfied with the...
It has finally been scientifically proven: a work of art does not stand alone. A work of art is only truly appreciated when the viewer is told that it is real art. British professor Martin Kemp conducted research with brain scans at Oxford University and provided proof that the way we look at art is "completely irrational". The research...
Entrepreneurship is in young theatre-makers' blood (...) A new theatre circuit seems to have emerged in recent years. More and more young groups, such as Stichting Nieuwe Helden, PSTheater and Circus Treurdier, work relatively independently of subsidies and almost always outside the theatre building. They seek out their audiences anywhere, whether on the street, by a canal or in a...
State secretary does not give museum park Orientalis a cent (...) Interim director Peter Berns had asked Zijlstra, state secretary for Education, Culture and Science, for a one-off subsidy of six million euros. The province of Gelderland is willing to make a one-off contribution, if necessary, but only if the government also comes over the bridge. So that is not the case now, confirms a disappointed Berns. Source:...
Opposition: have arts cuts calculated (...) These are cuts by the state, provinces and municipalities. The aim is to clarify how big the total cuts together are and what exactly the effects will be on supply and employment. (...) "With this request, we want to counter the politics of the short-term agenda. Good policy, including austerity policy, takes into account...
Quality. It is such a nice civil service-political magic word. Sounds good and nobody can be against it. So shout as a politician that you want more quality and all heads start nodding busily. State Secretary for Cultural Affairs Zijlstra also likes quality. Says he. For instance, when it comes to cultural education. In his memorandum More than quality, he says he wants to make work of the...
Groningen municipality cuts back on Gezinsbode The municipality is going to cut back 150,000 euros on publishing city notices in the Groninger Gezinsbode. The City Council wants to publish decisions and permits electronically from now on, for example on the municipality's website. (...) The number of pages in the Gezinsbode will be halved. (...) source: OogTV 10 Nov 11 Most councillors expect subsidies to be cut...
(...) The Youth Theatre School Roosendaal received a project subsidy of 36,779 euros from the municipality in 2010 and 2011. The school also fulfils a regional function. Forty per cent of its 330 pupils come from the surrounding villages. The proposal is to end the subsidy from 1 January. It was only this week that this apparently dawned on Hofplein's management. Which immediately started a...
The joint public libraries in the Netherlands have asked TNO to research the size and costs of digital collections between 2012 and 2016. State Secretary for Culture Halbe Zijlstra is consulting with provinces and municipalities on amending library legislation. That law will also determine how much purchasing digital collection (e-books and music) costs. To...
While anti-capitalists were plotting to occupy Amsterdam's Beursplein this week - if you can at least put the protesters under that heading - in the US, anger over THE 99 PERCENT shifted to the concert hall. The discussion flared up in response to two events. Wall Street was occupied; and the Metropolitan Opera received $182 million in donations in one year, a record amount....
Director, actress and theatre designer Sarah Moeremans is holding office in the lobby of the Rotterdam Schouwburg for a year. Titled "My First Camp", she has moved into the front hall to be more in touch with the various users and visitors in the building and the world around it. Has the public space become a wilderness, which...
At the end of August came the figures. And what figures they were. Due to the stacking of extreme cuts by government, provinces and municipalities, the abolition of the successful Work and Income for Artists Act and the equally successful culture card, plus the VAT increase on the arts, the Netherlands' cultural sector would end up missing out on €1 billion in revenue. Berenschot had estimated that in...
For the opening night of The International Choice, the Rotterdam Schouwburg was briefly transformed into Berlin's Volksbühne. The same black plastic rags on the walls, the same ugly yellow front curtain and - most strikingly - the seats in the auditorium have been replaced by white beanbags. Those beanbags, by the way, are widely despised and mocked in Berlin. They should...
Arts organisations are subsidy-addicted and so we are withdrawing subsidies. The VVD's approach is clear. On the exact how, they appear to need to think longer about that, now that there is so much opposition from the country. Cold Turkey, the treatment proposed by tolerance partner (nice word in this context) PVV, could well result in deaths. To...
'And why do all these art institutions have to open on Mondays, Tuesdays, Wednesdays and even Thursdays? I don't understand that. I'm far too busy working on those days.' Just a question during the Paradiso debate,
Sponsorship repels audiences. That could be a conclusion of the research carried out at Oerol by Inholland's professorships Media, Culture and Citizenship and Media and Entertainment. With the central question "How can Oerol survive without government funding?", they are exploring the audience's reaction to commercial expressions. "The question is how to apply marketing strategies without...
There is no such thing as the perfect human being. We are all crooks. Or is there a way to get it right? Ilay den Boer and the actors of De Utrechtse Spelen / De Warme Winkel each explore in their own way at the 26th edition of Festival aan de Werf. Wasn't my grandfather just an asshole? That...
Case in point: more people are against cuts than the ministry would have us believe. On page 32 of the now heavily controversial brochure 'Cultuur in Beeld', the ministry writes: "In the CDE, carried out at the end of 2010, citizens were asked to indicate from 17 policy fields whether they think the central government should spend (a lot) less or (a lot) more money on...
English (UK) 
Nederlands 
Français
You must be logged in to post a comment.